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Rumor: Inside Source Claims PS3 & PSP Price Cut in Early June 400°
April 24, 2009 // 8:21 pm - According to an internal 'proven' source of French Web site PS3Gen.fr, it's been unofficially confirmed that both the PS3 and PSP will receive price drops in early June.

This would obviously correspond with E3, which is scheduled to run between June 2 and June 4.

To quote: Although the source didn't reveal the new price for the PS3, it did provide the new price point for the handheld: 169 Euros, down from 189.

Of course, even if accurate, this information may only apply...

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Analysts: Sony PS2 Price Cut Signals PS3 Price Drop This Year 350°
April 1, 2009 // 7:14 pm - Now that it's in a price-cutting mood, analysts tracking Sony Corp. (SNE) say the company is more likely than ever before to lower the price of its flagship PlayStation 3 videogame system sometime this year.

To quote: Sony's computer entertainment division announced Tuesday it will lower the price of its PlayStation 2 console to $99.99. The PS2 was released in 2000.

Sony hopes the 23% price cut, which takes effect Wednesday, will sustain the life of the PS2, which...

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Why a PS3 Price Cut is Not Likely to Change a Thing for Sony 550°
March 18, 2009 // 11:20 pm - Most likely the PS3 will get a price cut very soon. It is the common sense thing to do if you are Sony.

So the question really shouldn't be when? Rather it should be, will the price cut even matter?

For three years now the PS3 has been unable to sustain any momentum that it has gathered from time to time. While there are many contributing factors for Sony's tough outing this generation, the one main factor everyone agrees on is price.

So here we...

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Pachter: PS3 at $299 in April, XBox 360 Price Cut to Follow 200°
January 12, 2009 // 11:08 pm - Well known gaming industry analyst Michael Pachter believes that Sony will drop the price of the PlayStation 3 to $299 this April.

Pacther also indicated that Microsoft may further lower its price on the XBox 360.

To quote: Pachter, however, believes the $399 price point will finally come down to $299 in just a few months. Microsoft is likely to drop its price on the 360 as well.

"Once the PS3 is at a more affordable price point (we expect a cut to $299 in April), we think that sales of that device will once again begin to grow. We expect another cut...

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Sony rules out PS3 Price Cut for Christmas, PS3 is a Good Value 300°
October 13, 2008 // 4:27 am - The Financial Times is reporting that Kazuo Hirai "has ruled out cutting the price of the PlayStation 3 console before Christmas, insisting that the PS3 is better value than rivals half its price."

To quote: Mr Hirai argues that the basic Xbox has no hard disk drive while the PS3 plays high-definition Blu-Ray movies as standard. "When you really compare apples to apples, then I think we have a very good value proposition," he said.

"The answer is yes, if you're asking, 'Are these the prices we're going with this Christmas?'" said Kazuo Hirai, president...

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Reeves: No PS3 Price Cut This Year 50°
August 22, 2008 // 8:59 pm - So, the Xbox 360 is receiving a hefty price cut across all models early next month, does Sony feel pressured to do the same?

In short, no, not yet. Speaking in a recent interview, SCEE head honco David Reeves explained that software like LittleBigPlanet will drive PS3 sales throughout the remainder of this year and that there would not be a price cut announcement:

"No. We're not going to drop the price this year."

Too bad! But then again, maybe it's PR-speak for "we're dropping the price in a couple months."

You can't really...

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PS3 Development Issues Being Resolved, Boss Wants Price Cut 50°
July 22, 2008 // 11:07 pm - Speaking to trade site MCVUK (linked above), Famitsu boss Hirokazu Hamamura went on record to say that the PS3's slow adoption rate in Japan is gradually improving, despite various software development difficulties that plagued the console early on.

Hamamura believes that, in order sustain this level of growth and accelerate it further, a price cut is needed before this year's holiday season.

If the console gets another price cut by the year-end shopping season, I believe its penetration pace will become accelerated.

Nothing to disagree with here....

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Sony: No plans for PS3 price cut, our Strategy is Profitability 50°
July 11, 2008 // 5:55 pm - Nobuyuki Oneda, the Chief Financial Officer of Sony has stated that the company has no plans to reduce the price of the PS3.

Oneda remarked that their strategy is not to sell more quantity but to focus on profitability.

To quote: Sony Corp. Chief Financial Officer Nobuyuki Oneda said Friday the company has no plan to reduce the price of its Playstation 3 game console.

"Our strategy is not to sell more quantity for PS3 but to concentrate on profitability," Oneda told investors at a Nomura Asia Equity forum in Singapore. "Our plan is not to reduce the...

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