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Sony UK Plans for 2.8 Million Dollar Killzone 2 Advertising Spree 50°
330w ago - Sony Computer Entertainment Europe has stacked a tidy lump sum of £2‭m (approx. $2.8m US) to help promote Killzone 2 in the region, Edge reports.

Planning to swarm the unsuspecting island with television and movie theater ads, Sony UK is adamant in pushing its upcoming first-person shooter.

To quote: The dedication of £2‭m points to Sony's confidence in the Guerrilla Games developed title, which currently holds a high 95% Metacritic...

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UK Retail Giant GAME Launches Online Rental Service 50°
332w ago - UK retail giant GAME has launched a new online game rental service.

The new service has been created in association with SwapGame and allows customers to borrow two games at a time for a monthly fee.

To quote: GAME has unveiled its first foray into the games rental space with its new online service - GAME Rentals.

The service was formed in partnership with SwapGame, and allows consumers to borrow two games at a time for a monthly fee. GAME Rentals also offers unlimited play time with no late fees.

"We spent a lot of time talking to customers,...

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Wanna Play Street Fighter IV? Shoryuken for Team PlayStation! 50°
333w ago - Today Social Media Manager Jeff Rubenstein shared how some lucky fans can compete in a tournament with the winner being awarded a Collector's Edition Street Fighter IV as follows:

Sure, who doesn't want to get their hands on Street Fighter IV more than a month before it'll be in stores? Well, Capcom is offering some PlayStation.Blog readers the chance to do just that, later this week in Las Vegas.

Better yet, your Dragon Punches, Flash Kicks, and That-Thing-Vega-Does-Where-He-Jumps-Off-The-Edge-Of-The-Screen-And-Suplexes-Fools will count for Team PlayStation...

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PlayStation 2 is Dead According to UK Gaming Industry Leaders 550°
341w ago - Today MCV (linked above) has published a number of quotes from UK industry leaders who all reach the same conclusion - the PS2 is standing on its last legs and is effectively dead.

The MD of MasterSonic noted that the PS2 market has been virtually killed overnight, while a major international publisher noted this will be the last Christmas for the PS2 and the company won't support it next year.

To quote: MD of Mastertonic Andy Payne - whose Blast label has enjoyed impressive sales during the PS2's twilight years - believes the system is on its last legs, thanks...

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Sony UK Boss on Downloadable Content: Nothing is Ever Exclusive 50°
343w ago - Sony Computer Entertainment UK managing director Ray Maguire has told VideoGamer that "nothing is ever exclusive" in response to questions surrounding exclusive DLC on Microsoft's Xbox 360.

Microsoft has tied up Xbox 360 exclusive downloadable content for some of this year's biggest games, including GTA 4, Fallout 3 and Tomb Raider: Underworld, leading to complaints from some PS3 owners that Sony isn't doing enough for them.

However, speaking to VideoGamer at the Games 3.0 conference in London earlier this week, Maguire rejected those complaints, saying he would...

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Qore's UK Counterpart Dubbed 'Official PlayStation Magazine HD' 50°
343w ago - A job posting at Future Publishing has revealed that Qore's UK equivalent will be titled 'Official PlayStation Magazine HD'.

To quote: Content Producer - Official PlayStation Magazine HD - Bath

About The Role: This is a key role on Official PlayStation Magazine HD, a new weekly paid-for download delivered direct to PS3 owners via the PlayStation Network Store. Future is working with Sony on the project, which will contain hi-def video, game demos and other content. This is your chance to be part of something key to Future's digital development.

As Content...

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UK Firm Jade Integration to Unveil Wall-socket PC 100°
344w ago - Containing all the electronics needed to run as a low- to medium-power PC, the Jack PC, as its name suggests, will fit into a standard size wall socket. The entire PC sits on two layered circuitboards. It contains an AMD RISC processor to help reduce power consumption and heat output.

According to Jade Integration's managing director, Andy MacLellan, low power was one of the big breakthroughs achieved with the Jack PC. "A regular PC will use 80 Watts or more...

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PlayStation Official Magazine UK Review LittleBigPlanet at 10/10! 50°
347w ago - Gnosis of VGChartz (linked above) reports that Dark_Overlord of the N4G Forums picked up a copy of the PlayStation Official Magazine UK and noticed they had reviewed LittleBigPlanet.

Needless to say, it scored a 10/10 (the first of many) and they couldn't give it enough praise.

The magazine stated that it empowers you in a way that was previously confined to the PC modding scene and actual game developers. They concluded that you would have to have a 'sack for brains'...

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