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Sony Contemplating Lawsuit Over Change4Life Ad 400°
March 9, 2009 // 5:46 pm - If you haven't figured it out, the child is playing a video game with a controller similar to those of Sony's PlayStation brand.

Why is this such an issue? The company who was in charge of the ad, The Gate, did not seek permission from the gaming giant in order to utilize the obvious likeness of its controller.

The Change4Life ad campaign has been started by the British government in order to bring attention to the negative effects of a sedentary lifestyle. The image, which depicts a young child playing video games, gives off the impression that playing video games instead...

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