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August 24, 2011 // 2:40 pm - Today Sony Senior Social Media Specialist Rey Gutierrez has made available some video footage of Need for Speed: The Run on PS3 - featuring 200 racers and one big avalanche!

To quote: Interactive cinemas, fast cars and loud tunes propelled The Run at E3, but all along EA Black Box was quietly scheming to reveal more at Gamescom.

In my play session, I chased after a pearl white Laborghini Aventador down a treacherous mountain road on Independence Pass in Colorado. Then it happened: I found myself staring at an oncoming avalanche from behind the wheel of my car, plowing and drifting through chaos while I sat comfortably in a dark room at EA's show floor.

I couldn't help but smile after my demo session with Need for Speed: The Run, knowing that I finally got to play a true-to-form Michael-Bay-inspired Hollywood action racer on my PS3.

I got a few minutes with DeLong and picked his brain about a retaining the authenticity and how the high-tech Frostbite rendering engine opens up new storytelling vistas for this action racer.

Video: Need for Speed: The Run PS3 - 200 Racers, One Avalanche

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#4 - elser1 - August 24, 2011 // 9:55 pm
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the whole game is awesome fun.. i love online copsvs racers.. its heaps mad..

i can wait for this also. the whole series is great..

#3 - NTA - August 24, 2011 // 7:13 pm
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Would be epic if a CFW patch comes out for this if it's needed. I currently have NFS Hot Pursuit on the PS3 and the Career Mode is too good!

#2 - Windstyle - August 24, 2011 // 4:32 pm
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Lets hope it has tuning like underground series.

#1 - Ezio - August 24, 2011 // 4:11 pm
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I like the whole Need for Speed series, so also this new chapter!