Mark Levitan, marketing and public relations manager for PlayStation Canada, has said that they "can't really depend on third party for exclusives anymore."
He does however feel that Sony creates enough of their own exclusives to set them apart from he competition. Levitan went onto say that he thinks the PS3's come down to a point where, for $399, it is certainly affordable.
To quote: Functionality is kind of hand in hand with price - you have to say to yourself, if you've bought an HDTV, 1080p resolution is important to you so maybe you want a Blu-ray player. If that's something you're considering, then obviously you're going to pick a PS3.
You can go to any chain store and pick up a Blu-ray player but for an extra 100 bucks, you can get a PS3. You get something that not only plays the best games but you can surf the Internet with it, download all your pictures to it, or listen to music. I think that functionality will separate us from our competition. More PlayStation 3 News...