Sony VP of Product Marketing Scott Steinberg has posted up two new videos today in the PS3: It Only Does campaign, this time spotlighting sharp shooting and hard-hitting 3D games featuring Kevin Butler.
To quote: Once in a great while, a game comes along that challenges what we know to be true about certain genres.
Starting next week, the way you play and experience first person shooters will forever change when Killzone 3 and the PlayStation Move sharp shooter make their way to store shelves around North America.
Now, what would a launch as significant as this one be without an instant classic Kevin Butler ad? Better yet, how about we feed that excitement with two new Kevin Butler ads? Boom...
Starting this morning you can catch Kevin Butler and, well, more Kevin Butler, on some of your favorite networks including ESPN, G4 and Comedy Central.
Of course this all leads into next week when you'll finally have your chance to take Killzone 3 home to play however you choose - whether it be in 3D with your DUALSHOCK 3, PlayStation Move or PlayStation Move sharp shooter.
Praise has been pouring in from critics with some stating that "Killzone 3 is the kind of game you buy so you can show off what your PlayStation 3 can do" while others crown the title as "the shooter to beat," and finally that Killzone 3 "deserves to be in the conversation of top-tier console shooters."
Add the PlayStation Move and PlayStation Move sharp shooter into the mix and we're hearing things like "BEST motion control for ANY FPS EVER" and "...the first instance where we felt the motion control system actually improved our play in a hardcore game."
Coming off the heels of our exciting NGP and PlayStation Suite announcements and leading the charge into a year that will bring more than 20 PlayStation 3 exclusives, Killzone 3 marks the first 3D motion control enabled FPS on the market-and it's one you don't want to miss.
Killzone 3 has already become an instant favorite here at the PlayStation headquarters, one million of you have already experienced it for yourselves in the single player demo and highly successful beta, but we look forward to hearing what the rest of you have to say when you try it out for yourselves next week.
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