A few months ago SCEE confirmed news that Andrew House would be replacing David Reeves as president.
That being said, it appears the new president of SCEE isn't wasting any time taking over the reins from David Reeves and causing a stir.
After having been in his new office for only a little over a month, House is already making daring statements, telling Edge-Online in an interview that he believes Wii owners will eventually 'upgrade' to PS3, and that the PS3's lifecycle could "significantly" exceed ten years.
To quote: "If you look back at previous lifecycles, like PS2 versus N64 [sic], we have lots of data that suggests that lots of people bought into N64 as their entry level gaming device, and were happy to upgrade to a more powerful machine later in the lifecycle when the price point was right for them."
"I think we're going to see this later on PS3, and the fact that it's a Blu-ray player as well and that there's a [greater] wealth of network based experiences than are perhaps available on the device they already have will add to the proposition. I think that will definitely be a factor in the marketplace."
House also said that the PS3's lifecycle could "significantly" exceed ten years.
"There are a few things that drive this to a significantly longer than ten-year lifecycle for me. One is the traditional market dynamic that as prices come down you build down and out through the pyramid to a new type of consumer, and the motion controller we showed yesterday - and gave a firm release date on - changes the experience and allows us to bring in a new audience.
And then over that there's the network offering and a different way - and PSP Go is another aspect of that - for consumers to consume content. All three of those give us a tremendously strong opportunity to really build that platform lifecycle up over the long term."
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