Price for PS3 will not be more then 399 AT MOST.
perhaps if they make 2 versions, one that has other stuff like tivo like functions, but other then that it wont be more then 399, im betting ps3 will launch at 349.
rumored prices are almost never right, Remember when the rumored price for PSP was 400 or more? come on. sony will take a loss to keep the price competitive.