PS4 News on Facebook! PS4 News on Twitter! PS4 News on YouTube! PS4 News RSS Feed!

Home PS4 News - Latest PlayStation 4 and PS3 News

312w ago - Redbox, the automated DVD rental kiosk company, has announced that they have hired their first "senior level videogames executive," and plan to expand into video game rentals this summer.

"Our customers and retail partners have been really clamoring for video games, and Redbox is responding," added Mark Achler, Redbox's new VP of video games.

"We are very actively engaged in putting out a video game offering. There are changing demographics, where we see the casual market continuing to open as more women become involved."

The tricky part now is pricing. Redbox currently offers $1-a-night pricing for its video rentals, but it is almost a guarantee that the same pricing will not be given to video games, which retail for much more than DVDs and Blu-rays.

Achler added that Redbox will offer two types of kiosks; one with only video games and another with both games and movies. There will be titles for the PS3, Xbox 360 and Wii available.

"We think rental really has an opportunity to grow and lift the whole video game sector," noted Achler.

Redbox Expands Into Video Games

Follow us on Twitter, Facebook and drop by the PS3 Hacks and PS3 CFW forums for the latest PlayStation 3 scene and PS4 Hacks & JailBreak updates with PlayStation 4 homebrew PS4 Downloads.




#2 - shummyr - 312w ago
shummyr's Avatar
Quote Originally Posted by renique View Post
This should be interesting... Lets see how long the
lines will be to rent games off the redbox cause b.buster charges $3 per day. Hopefully the can beat that pricepoint.

i hope that they make it a dollar to rent like the movies are.

#1 - renique - 312w ago
renique's Avatar
This should be interesting... Lets see how long the lines will be to rent games off the redbox cause b.buster charges $3 per day. Hopefully the can beat that pricepoint.